Brand assets & guidelines
Everything you need to write about, link to, or promote Free For NonProfits. Please follow these guidelines to keep our brand consistent.
About Free For NonProfits
For use in articles, partner pages, and press mentions.
Short description
Free For NonProfits is a curated directory of free and discounted software tools available to registered nonprofits — most of which organizations never find out about.
One-liner
Free software your nonprofit already qualifies for.
Long description
Most nonprofits leave over $50,000 per year in free software unclaimed. Google gives nonprofits $10,000/month in free ads. Salesforce provides 10 free licenses. Zendesk, Miro, Loom, Canva, and 50+ others offer free or deeply discounted plans — and most nonprofit staff never find out. Free For NonProfits is a community-verified directory that surfaces these deals and helps nonprofit teams build a full software stack without the budget.
Logo
Download SVG files for any use. Do not modify the logo colors or proportions.
Full Logo — Color
Primary logo for light backgrounds
Full Logo — White
For dark or colored backgrounds
Icon — Color
Square icon for avatars and favicons
Icon — Dark
Dark version for light contexts
Icon — White
Reversed for colored backgrounds
✓ Do
- Use the provided SVG files as-is
- Use the color logo on white or light gray backgrounds
- Use the white logo on dark or brand-colored backgrounds
- Maintain clear space equal to the icon height on all sides
- Link the logo to free-for-nonprofits.vercel.app
✗ Don't
- Recolor or modify the logo in any way
- Stretch or distort the proportions
- Place the color logo on busy or dark backgrounds
- Add drop shadows, outlines, or effects
- Use the logo to imply endorsement without permission
Brand colors
Click any hex value to copy it.
Brand Green
Primary — CTAs, links, highlights
Brand Dark
Hover states, icon gradients
Brand Deep
Hero backgrounds, deep accents
Brand Light
Subtle backgrounds, badges
Gray 900
Primary text, headings
Gray 500
Secondary text, captions
Gray 100
Page backgrounds, card borders
White
Card backgrounds, overlays
Typography
Our typeface is Plus Jakarta Sans by Tokotype — available free on Google Fonts.
Display
Free for nonprofits.
Heading 1
Discover free software
Heading 2
Save your first tool today
Body
Most nonprofits leave $50,000+/year in free software unclaimed. Browse our directory to find tools your organization already qualifies for.
Small / Caption
Free · Verified · Nonprofit-approved
Linking to us
Use these when referencing Free For NonProfits in articles, blog posts, or partner pages.
Website
https://free-for-nonprofits.vercel.app
Preferred name (full)
Free For NonProfits
Preferred name (short)
FreeForNonprofits
Partnership / press contact
levi@dvlmnt.com
Want to be a partner?
We partner with software companies, nonprofit networks, and mission-driven organizations. Reach out to discuss co-promotion, featured listings, or newsletter collaborations.
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